If Apple needs to do things differently in China to comply with Chinese law, they need to explain exactly what they’re doing and why. Otherwise people are going to assume the worst. “Trust us” is not good enough. If they’re embarrassed to explain in detail what they’re doing to comply with Chinese law, then they shouldn’t be doing it.
Current (another!) kerfuffle involving Apple and China best summarized by John Gruber - especially the last line. All the criticism comes down finally to this.